Porsche and its parent company Volkswagen had a great 2013. Picture it this way: Every time someone drove a P-car out of a dealer’s lot, they left behind a bag with $23,000 in it. The Stuttgart company then booked that as pure operating profit. While Porsches are relatively low-production cars, at 18 percent, they’re high-margin. […] More »
By: Derek Shiekhi | March 14, 2014
A little historical gem for everyone today. As we know, Bugatti has done more than enough to make themselves a household name in the last nine years. Since the relaunch of the French-native, German operated Bugatti automotive brand they’ve certainly become quite the ubiquitous nameplate, standing at the crest as the oligarchs of opulence; royalty […] More »
By: Tim Wu | February 26, 2014
If the 1,200 brake horsepower from the Bugatti Veyron Super Sport is not enough for you, then I’ve got bad news for you. Dr Wolfgang Schreiber, president of the hypercar company, told Top Gear, “We will not produce a ‘SuperVeyron’ or Veyron Plus, definitely. There will be no more power. 1200PS is enough for the […] More »
By: Derek Shiekhi | February 6, 2014
It’s safe to say that pretty much every person that goes into automotive journalism does so because they want to drive exotic cars such as Lamborghinis and Koenigseggs. Matt Farah recently got the chance to do just that with… …the Porsche Cayenne Diesel. Think of the vehicle this way: It’s a diesel SUV sold in […] More »
By: Derek Shiekhi | January 17, 2014
Bugatti? Oh, you mean that overwrought heap of high fashion? So, passé. If you want to be fast AND fashionable, you’ve got to go old school. Like, MK2 Golf old school. Super cars are so over. Sure, Bugatti will turn heads and make you the subject of conversation for every person you drive by. A […] More »
By: Marcus Slater | December 26, 2013
The Volkswagen W 12 Concept you see above is part of the second-most-popular tourist attraction in Germany. It’s called Autostadt, and approximately two million people flock to Wolfsburg each year to visit the exhibit. Many of those folks are new-car customers from all over Germany making the trek to Lower Saxony to pick up their […] More »
By: Manuel Carrillo III | November 20, 2013
When VW Group was engineering the Bugatti Veyron for its 2005 market introduction, they knew the car would be sold at a loss. A recent study by Berstein Research indicates VW Group has sacrificed $6.27 million on every Bugatti Veyron sold. That sounds pretty awful until you realize that, more than anything, the Veyron was […] More »
By: Manuel Carrillo III | October 1, 2013
