Lots of Cadillac V series commercials during last night's Academy Awards show. 0-60 under 5 seconds.

They going to create a lighter, more nimble car, or make a brick with a huge engine?

 

Only if they looked like this :

 

Caddy has been a serious contender in the last few recent racing seasons in the ALMS and Rolex series. I think they're trying to change their "older generation" image and trying for the newer generation and get them hooked. The older generation is dying out and the new will be around for years.