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Gigantic 65,000 Sq.Ft. BMW “M” Billboard in Russia with Full Size Cars

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Old Mar 31, 2008 | 10:13 AM
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Gigantic 65,000 Sq.Ft. BMW “M” Billboard in Russia with Full Size Cars


Located somewhere in the center of Moscow City in Russia, this humongous billboard that advertises BMW’s sporty “M” models, covers an area of approximately 65,000 square feet or about 6,000 square meters. The billboard is so big that BMW has actually placed life-size versions of its “M” car range on it!
http://carscoop.blogspot.com/2008/03...lboard-in.html

















 
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Old Mar 31, 2008 | 10:14 AM
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Old Mar 31, 2008 | 10:20 AM
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holy crap
 
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Old Mar 31, 2008 | 10:28 AM
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thats ****in sickk
 
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Old Mar 31, 2008 | 10:44 AM
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What the hell??!!! How much would something like that cost? And is the economy doing so well to justify such a marketing ploy over in Russia??
 
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Old Mar 31, 2008 | 11:13 AM
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insane!!!
 
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Old Mar 31, 2008 | 11:23 AM
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Think they'd notice if I took the cars down?
 
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Old Mar 31, 2008 | 11:51 AM
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Doubt the cars are fully functional.... or functional at all!!
 
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Old Mar 31, 2008 | 11:58 AM
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There are only 43560 sq/ft inside of an acre. So this billboard is 1.5 ACRES.
 
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Old Mar 31, 2008 | 01:13 PM
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That is one of the coolest ads I've seen, next to the McDonald's one that Leo Burnett did last year with the sundial.
 
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Old Mar 31, 2008 | 01:41 PM
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Originally Posted by Cloak&Dagger
What the hell??!!! How much would something like that cost? And is the economy doing so well to justify such a marketing ploy over in Russia??
You wouldn't believe how many rich people live in Moscow and they can easily afford nice cars. BTW M5 costs about $150K in Russia after the taxes and M6 is about $170K.

...but Moscow is different from the rest of the country.
 
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Old Mar 31, 2008 | 01:44 PM
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Originally Posted by marksk1
Doubt the cars are fully functional.... or functional at all!!
Cars are fake. I think they weight about 400lbs each.
 
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Old Mar 31, 2008 | 02:02 PM
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Thats insane. I love crazy stuff like this.

Why'd they do it?...Because they could.
 
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Old Mar 31, 2008 | 02:03 PM
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holy crap, thats insane!
 
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Old Mar 31, 2008 | 02:52 PM
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now THATS a cool way to advertise. i wonder how fun it is to get up there, and keep those ****'s clean tho. haha
 
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