SoCal BMW Dealers - 6SpeedOnline - Porsche Forum and Luxury Car Resource

Jul 19, 2008 | 04:32 PM

naddy411

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SoCal BMW Dealers

Just wondering what kind of discounts people are getting from socal dealers. I'm looking for a 535i. Got offered 10% off list price straight off the bat, so what should I be shooting for? Thanks.

Jul 19, 2008 | 11:40 PM

aus

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Dealer's are hungry. $1,000 over invoice is not unreasonable.

Jul 20, 2008 | 03:28 AM

20C4S

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BMW profit margin is less than 10% for new car i think. therefore, 10% off should automatically be better than 1k over invoice.

Jul 20, 2008 | 01:15 PM

naddy411

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Thanks for the replies. I was calling around yesterday and it seems like most places were willing to go $400 over invoice without any problem, but I think 10% is a better deal than that.