GT-R wins Motor Trend Car of the Year
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Just to add to the thread, here are the published criteria for COTY.
I actually think this emphasizes the qualitative nature of the process.
The Criteria
1. SUPERIORITY.
Engineering excellence, advancement in design, utilization of resources and safety. Vehicle concept and execution are important, as are use of materials, packaging, dynamics, styling, and fuel consumption.
2. SIGNIFICANCE.
How well does the vehicle do the job its maker intended it to do? And how does it impact or change its particular market segment, influence consumer perceptions, and transform product development trends?
3. VALUE.
How does each vehicle compare against its direct rivals? A vehicle with a low sticker price might not be as good a value as a more expensive vehicle that delivers outstanding performance, quality, and functionality.
I actually think this emphasizes the qualitative nature of the process.
The Criteria
1. SUPERIORITY.
Engineering excellence, advancement in design, utilization of resources and safety. Vehicle concept and execution are important, as are use of materials, packaging, dynamics, styling, and fuel consumption.
2. SIGNIFICANCE.
How well does the vehicle do the job its maker intended it to do? And how does it impact or change its particular market segment, influence consumer perceptions, and transform product development trends?
3. VALUE.
How does each vehicle compare against its direct rivals? A vehicle with a low sticker price might not be as good a value as a more expensive vehicle that delivers outstanding performance, quality, and functionality.
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