Lotus Gifts Auto Enthusiasts with Badass Holiday Video
Evora GT410 stars in clever ‘Driftmas’ clip.
Delivering a Christmas tree with a 410hp sleigh, the engineering elves at Lotus wanted an ingenious way to transport a Christmas tree using an Evora GT410 Sport.
The first-ever “Merry Driftmas” video, created by Lotus, sees a festive delivery with a difference – all filmed on site at its Hethel home in Norfolk.
While most Christmas trees travel strapped to roof racks or stuffed in car boots, Lotus knew it could do it differently with carbon fiber, a little welding and a lot of burning rubber. Using closed roads, and with thanks to an understanding security guard, the two-minute video encompasses the whole facility, and even includes two of the marque’s most famous cars (and a bike). Extra points for those who can spot and name them.
Intended as a light-hearted way to mark the festive period, the video celebrates Lotus sports cars and the pure pleasure of driving.
Lotus wishes its customers and fans around the world a very Merry Driftmas and a Happy New Year.